Nike is officially the hottest brand in the world after topping the quarterly Lyst Index
How Nike, and Phil Knight, Turned Running Shoes Into Fashion - The Atlantic
Nikes are getting harder to find at stores. Here's why
Nike Is a Luxury Brand Now
How Nike became a luxury brand when no one was looking
The Vibe of the Times: How Nike Became the Biggest Fashion Brand in the World
Dad Sneakers Are Fueling Bidding Wars. What Do the Dads Think? - WSJ
Team Picks, 9 Best Sneaker Collabs to Buy Now, Sneakers, Sports Memorabilia & Modern Collectibles
Dior, Tiffany, Le Creuset: Why we're buying luxury goods like crazy - Vox