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Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
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Crypto-Funded DAOs Are Becoming Charities, Raising Legal Questions - The Fashion Law
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Cartier, Prada Link Up with LVMH in Blockchain Alliance
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What Does LVMH Luxury Ventures' Stake in Heat Mean for the Mystery Box Market? - The Fashion Law
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LVMH partners with other major luxury companies on Aura, the first global luxury blockchain - LVMH
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Louis Vuitton, Prada and Cartier are getting into blockchain — here's why
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Bold Moves - Area, LVMH, PVH, R13, Kering, BoxyCharm, Chico's, V&A, Tommy Hilfiger, PUMA, Thom Browne
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LVMH announces major executive changes
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OTB Group (Maison Margiela, Marni) collaborates with the blockchain consortium LVMH, Prada Group and Cartier.
LVMH Already Has a Metaverse Ambassador
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LVMH, Richemont and Prada Team Up for New Blockchain Venture Aimed at Tracing, Authenticating Luxury Goods - The Fashion Law
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LVMH Made Record $53.5 Billion In 2018, Paris Fashion Gets Sustainable
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LVMH, Richemont and Prada Team Up for New Blockchain Venture Aimed at Tracing, Authenticating Luxury Goods - The Fashion Law
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LVMH, Richemont and Prada Join Forces in Blockchain Consortium ⋆ Opulent Club
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Louis Vuitton, Cartier, Prada Push Blockchain Tool to Lure Shoppers - Bloomberg