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Opinion: Why K-pop's BTS and Exo are working with Louis Vuitton
What are your thoughts about the collaboration of luxury brands
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Opinion: Why K-pop's BTS and Exo are working with Louis Vuitton
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Why Luxury Brands Turn to K-Pop Stars to Win in China and Beyond
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Opinion: Gucci and Louis Vuitton reach Gen Z through influencers
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Young people take revenge on the pandemic with luxury purchases
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Opinion: Are these luxury brand collaborations truly disruptive
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Asia luxury market: Are big brands Louis Vuitton, Dior picking
What are your thoughts about the collaboration of luxury brands
![Opinion: Why K-pop's BTS and Exo are working with Louis Vuitton and Gucci: luxury collabs between Hermès and Apple, and Dior and Nike, smartly target digitally native Gen Z](https://image-cdn.hypb.st/https%3A%2F%2Fhypebeast.com%2Fwp-content%2Fblogs.dir%2F6%2Ffiles%2F2022%2F11%2Fk-pop-luxury-fashion-brands-ambassadors-newjeans-info-1.jpg?cbr=1&q=90)
Why Are Luxury Brands Tapping Into K-Pop?