LVMH Integrates Blockchain Technology Into Luxury Fashion
Louis Vuitton, Prada and Cartier are getting into blockchain — here's why
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
LVMH, Prada and Cartier develop the world's first global luxury blockchain
LVMH, Prada, and Richemont Build a Blockchain
prada, LVMH + cartier join forces on aura blockchain alliance to combat fakes
Prada Group, together with LVMH and Cartier, founds Aura Blockchain Consortium
Blockchain explored by Louis Vuitton, Prada and Cartier to fight counterfeiters by guaranteeing the authenticity of luxury fashion items
LVMH, Richemont (Cartier), Prada, Hublot, Bulgari in Aura Blockchain